Saturday, March 28, 2015

Crawling In My Skin

I used to work with a guy who would proudly and repeatedly tell me he didn't have a Facebook account, like it is some kind of a badge of honour. He also boasted about not knowing what hashtags did and was adamant on not figuring it out because he didn't care about Twitter either, or any other social networks for that matter. "I am old school," he exclaimed.

It was a personal choice, and I completely respected it because I couldn't care less. But after a while he started to annoy me with his constant harping on how people need to mind their virtual footsteps more, how social media is the bane of our generation, and of course, on how perfectly happy and well-adjusted he is as a person since he doesn't have "The Facebook", because he didn't need to worry about his online trails.

I would be lying if I said I didn't freak out a little when Google started doing targeted ads on me based on my search history but on a couple of occasions it actually turned out to be really helpful. My current favourite pair of shoes have travelled with me all the way from South America to Japan, and they are not showing any signs of slowing down. Google was the one who suggested them to me, and I am eternally thankful. 

"But they're siphoning crucial info about you! You should be concerned!"

Well unless you're a troglodyte who lives on shrubs and cave moss, I'm pretty sure you have at least an e-mail address, a telephone number and a bank account (if you don't own any of these you most likely are not that important to spy on anyway). Those contain  enough details about you and no matter how strict they claim their Data Protection policy to be, data theft will always be a risk for you regardless of how much you restrict your online presence. So I say be it. I use Facebook for fun and I don't take social media seriously, so the "crucial" pieces of information I keep on there are ones I am comfortable being leaked. Besides, people who brag about not using Facebook still use Google or other search engines. Your search history is a far better way to spy on you, don't you think? So why the hate on social media when the interwebs itself is peppered with your inane searches of the best latex fetish smut videos or articles on why you're seeing signs of male pattern baldness eventhough you're only 27. Why do you judge Facebook users when your search engine knows every bit about you, you balding perv?

All I am saying is we live in the age where humans are products. We are no longer mere consumers, we are goods. Every one of us, and there is nothing much we can do about it unless we all grow the same pair of humongous steel balls as Edward Snowden's. 

So either you pull a Kate & Leopold and move back to the 16th century, or you can deal with this and stop being so Linkin Park paranoid because that is so 2001.